Arbetsbeskrivning

Do you enjoy being close to customers, identifying growth opportunities and turning them into concrete sales?

We are looking for an Area Sales Manager to join Kekkilä-BVB’s Nordic Retail Sales team in Sweden for Hasselfors Garden. You will be commercially responsible for your own territory and develop both existing and new customers.

Our field-sales model focuses time where sales work can make a difference: growing priority customers, developing assortments, improving brand visibility and placement and discovering new business opportunities.

What you will do

• Develop and execute short- and long-term sales plans for your territory.
• Grow sales and profitability with prioritised customers and build sustainable, long-term partnerships.
• Use customer and sales data to prioritise customer activity, visits and routes.
• Develop assortments through cross-selling, pre-sales and customer-specific growth opportunities.
• Ensure strong brand visibility, product placement, availability and distribution in priority customers.
• Identify and convert new local customer opportunities.
• Lead seasonal pre-sales with prioritised private garden centres and agreed chain and key-account locations.
• Use digital selling methods and sales-support tools alongside physical customer visits.
• Work closely with KAMs and other functions and maintain high-quality customer and opportunity information in CRM.

Preferred location: Mid-East Sweden or close to the Stockholm area. Regular customer travel is an essential part of the role. The role reports to the Vice President, Sales Retail & Professional.

What we are looking for

You do not need to tick every box. We are looking for a commercially curious and proactive person who enjoys developing customers and business and is comfortable taking ownership.

• Experience in field sales, retail sales or customer development.
• Strong commercial drive and the ability to work independently.
• Good understanding of sales, margin, profitability and customer potential.
• Strong sales, negotiation and communication skills.
• The ability to plan and prioritise a geographically broad customer portfolio.
• A collaborative and solution-focused approach.
• Interest in gardening products and the retail market.
• Confidence in using CRM, forecasting and digital sales tools.
• This is an active field sales role requiring frequent travel across the assigned territory, systematic route planning and regular face-to-face customer meetings.
• Fluent Swedish and English

If you want to combine customer relationships, commercial thinking and hands-on sales, we would be happy to hear from you.

Contact Information

We cooperate with Consensus for this recruitment. For further information, please contact Lena Ahlin +46 70 374 34 94. We look forward to receiving your application as soon as possible, but latest by 29 November at www.consensus.nu (http://www.consensus.nu).