Arbetsbeskrivning

As a Senior Digital Analyst you will use metrics to gain insights throughout the customer journey. You will work closely together with a team of digital specialists to gather metrics, generate insights, improve results and increase efficiency and sales. You will also be responsible for the development of tools and that we have the core competencies in place.

• Secure tracking is set up and data from all digital channels is correct.
• Analyze, generate insights and opportunities throughout the customer journey.
• Own, monitor and improve reporting and visualization of data and KPIs from all channels.
• Develop tools and methods in order to work data-driven, automated and pinpoint target groups.
• Follow trends within data science, stay on top of best practices within data science, tools, AI and more.

Qualifications & Experience

• Minimum 5 years’ experience from working with digital analysis, reporting and optimization
• Have a strong knowledge of the digital landscape
• Specialist within digital analysis with a solid technical understanding of tracking, data collection, data flows and visualization
• Works independent in tools like Google Analytics, Adobe Analytics, Data Studio, Tableau, Power BI etc.
• Full proficiency of key digital marketing and ecommerce KPIs
• Fluent in English, Swedish is qualifying.

About the assignment

For this assignment you will be hired as a full-time consultant by Digitalenta. We offer our consultants a generous package including healthcare allowance, insurance policy, paid vacation days and pension savings. In addition, you'll also have a dedicated consultant manager available throughout your employment with us, in addition to optional networking activities with our network of consultants. The assignment is full-time, with possible extension.