Samsung is seeking for an experienced Marketing Automation and Project lead to drive, coordinate and execute with great speed and excellence. Your main responsibility is to define, develop and lead Marketing Automation and a variation of projects within the CRM team for Samsung Nordics. Initiatives that in the long run strives to drive retention, loyalty and sales, working closely together with the CRM team and other internal stakeholders within Samsung.

Job scope and key deliverables:

• Strategic responsibility for Marketing automation within CRM. From planning, execution and analysing to continuous improvement of way of working.
• Proactive alignment to and generate new ideas for MA journeys.
• Support Junior CRM specialist.
• Working in strong collaboration with internal and external stakeholders (including e.g. agencies and contact with the Samsung European head quarter).
• Manage dashboard tools; creating weekly and monthly reports. Analysing these results to present improvements to be made to achieve set KPIs.
• Project management within CRM e.g. driving innovation projects, Process efficiency, data driven approach and implementation of new tools. Projects initiated on a local level but also driven by our European office and Head Quarters in Korea.
• Prepare and create presentations for strategies and projects, follow up and insights for respective areas.
• Alignment with stakeholders, cross-collaboration with other functions e.g Category Marketing, Loyalty Lead, eCom, Performance Marketing, HQ EO

Role Tasks:

Samsung Electronics Nordic is moving fast to further develop its overall digital marketing capacity. The aim is to provide best in class digital marketing communications to end consumers by delivering engaging, relevant, and timely content to increase the customer experience. In order to reach this objective, new digital tools are being implemented, as the focus on data driven marketing is greater than ever before.

Working as a CRM Marketing Automation and Project Lead at Samsung means that you will be responsible of defining and leading and executing the Marketing Automation strategy. You will secure that Marketing automation support the acceleration of working with cross-channel data driven marketing. You will also be part of the full delivery including campaign execution, content management, segmentation, project leading and analysing the campaign outcome in order to improve. You will have the leading role of the defined CRM projects; responsible for strategy and execution of those eg. implement new tools, improve processes, driven locally but also from a HQ level.

Main competence:

• Organising and executing. Plans ahead and works in a systematic and organised way. Follows directions and procedures. Focuses on customer satisfaction and delivers a quality service or product to the agreed standards.
• Interacting and presenting. Communicates and networks effectively. Successfully persuades and influences others.
• Analysing and interpreting. Shows evidence of clear analytical thinking. Quickly learns new technology. Communicates well in writing.
• Supporting and Co-operating. Puts people first, working effectively with individuals and teams, clients and staff. Behaves consistently with clear personal values that complement those of the organization.

Most relevant qualifications, education and training:

• Experience of CRM platforms.
• You are familiar working with dashboards to support building segmentation strategies (e.g. Qliksense).
• You like working in a fast-paced environment and strive for excellence in delivery and execution.
• Degree level in Business Administration, Marketing or other related discipline.
• Experience from working with CRM in a larger company and preferably marketing in a broader perspective.
• Fluency in English Swedish

Most relevant previous work experience:

• Direct experience from working with CRM marketing as well as marketing automation, with a minimum of 6+ years’ recent experience.
• Experience from setting up strategies within CRM, project management and securing implementation.
• Deep understanding of content management and how to maximize sales and engagement in CRM marketing.
• Experience from working with analytics, testing and using these insights for continuous improvement for way of working.
• Experience from stakeholder management, preferable in larger cooperation.

Scope and Location:

• The assignment is full-time from 1/7/2024 to 30/6/2029.
• The assignment allows for both remote work and on-site work at the office in Kista.

Doesn't this sound like an exciting opportunity?

Apply today, and we'll tell you more. This assignment is a fixed-term consulting project where you will receive a project-based employment with NXT Interim. We need an application in Swedish or English, including a CV that matches our client's requirements. Selection and interviews are ongoing, so don't wait to apply, as we need to supplement with more information and the tender period is short.

NXT Interim and NXT Rekrytering are niche and innovative companies operating in the consulting and recruitment industry. We are active in HR, IT, finance, sales, and marketing and have 20 years of experience in the industry. We offer our consultants, among other things, health insurance, remote workplaces, and several other benefits that enhance your everyday life. For project-based employment, we apply collective agreements.