Arbetsbeskrivning
Job Description
Our client is seeking a Senior Digital Analyst to join the Product Analytics team for a long-term parental leave coverage assignment of approximately one year.
This position plays a critical role in enhancing and optimizing digital customer experiences across web and mobile platforms, with a strong focus on e-commerce performance, retail media, customer journey analytics, and conversion optimization.
The selected consultant will work closely with cross-functional product teams to support data-driven product development and business decision-making.
The role requires strong analytical expertise, hands-on experience with digital analytics tools, and the ability to independently manage complex analytical tasks within a fast-paced environment.
Key Responsibilities
- Lead conversion rate optimization (CRO) initiatives and analyze digital sales funnels within e-commerce platforms.
- Design, evaluate, and interpret A/B testing experiments from hypothesis creation through impact assessment and recommendations.
- Perform in-depth ad hoc analysis of digital user behavior across web and mobile applications.
- Analyze customer journeys across multiple platforms and identify opportunities to improve user engagement and conversion performance.
- Ensure high standards of data quality through validation, troubleshooting, tagging requirements, and analytics governance.
- Support product managers, development teams, UX/design teams, and marketing stakeholders with actionable, data-driven insights.
- Translate complex analytical findings into clear recommendations and business-focused presentations.
- Collaborate with analytics and development teams within the Google ecosystem, including BigQuery and Google Cloud Platform (GCP).
- Contribute to continuous improvement of analytics frameworks, reporting structures, and digital measurement strategies.
- Work closely with cross-functional stakeholders to drive customer-centric digital product enhancements.
Required Experience
- Minimum 5 years of professional experience as a Digital Analyst or within a related analytics role.
- Proven experience in e-commerce analytics and digital product performance analysis.
- Strong expertise in SQL, particularly within BigQuery environments.
- Hands-on experience working with Google Analytics and related Google ecosystem products.
- Experience managing and evaluating A/B testing and experimentation initiatives.
- Strong understanding of customer journey analytics and conversion optimization strategies.
- Experience working independently within complex and cross-functional business environments.
Required Skills
- SQL
- BigQuery
- Google Analytics
- Google Tag Manager (including server-side template builds)
- Data Studio / Data Visualization
- Hotjar
- Conversion Rate Optimization (CRO)
- Customer Journey Analytics
- A/B Testing & Experimentation
- Data-Driven Decision Making
- Google Cloud Platform (GCP) Analytics
Preferred / Meritorious Skills
- Google Ads
- Google Search Console
- VWO or other A/B testing tools
- Retail Media Analytics
- Looker or other self-service BI/analytics tools
- Attribution Modeling
- AI-driven Analytics using Gemini or similar technologies
Education
Bachelor’s or Master’s degree in Data Analytics, Computer Science, Statistics, Marketing Analytics, Information Systems, or a related field is preferred.
Languages
- Swedish – Advanced proficiency
- English – Professional proficiency
Preferred Candidate Profile
- Strong communicator with the ability to explain complex analytical concepts to non-technical stakeholders.
- Independent, organized, and solution-oriented professional with strong business understanding.
- Analytical mindset with attention to detail and a passion for optimizing digital customer experiences.
- Collaborative team player capable of working effectively across product, UX, marketing, and technical teams.
- Comfortable working in hybrid environments and managing multiple analytical initiatives simultaneously.
Job Mode: Hybrid (25% Remote)
Application Method: Interested candidates can apply by sending their profile to [email protected]