Arbetsbeskrivning

It’s us, the original oat drink company that started in Sweden nearly 30 years ago, and we need more brilliant minds to come work with us to keep the momentum going and the oat drink flowing.

Sustainability, health, and transparency are the core values that guide everything we do. Basically, we exist to make it easy for people to eat better and live healthier lives without recklessly taxing the planet’s resources in the process. If you're driven to help us make a positive impact in the world, here's your chance to be a change-maker. Here is where you come in: we are looking for a Paid Media Specialist.

• Plan, set up, and execute paid media campaigns with a strong focus on social platforms.

• Handle the day-to-day operational activation of campaigns.

• Monitor, optimize, and scale campaigns based on performance data.

• Manage budgets efficiently and ensure proper allocation across channels and markets.

• Conduct A/B testing on audiences, creatives, and messaging.

• Collaborate with Media team to ensure strong ad performance.

• Track, analyze, and report on campaign performance.

• Turn data into actionable insights and recommendations for continuous improvement.

But, you know. These are just the things we can think of right now! This might be the job today, but tomorrow brings more change, so being light on your feet and willing to embrace the unknown is a verrrrrry big help.

In this role, you will report to the Head of Media E&I, and the location for this role is at our beautiful HQ in Malmö.

This next section is for all the bullet point lovers out there...

• 2 to 5+ years of hands-on experience managing paid media campaigns within digital platforms.

• Strong operational expertise in paid media advertising, with a strong focus on social media advertising (Meta, TikTok, LinkedIn, Pinterest, YouTube, Snapchat, Reddit etc).

• Solid understanding of performance marketing metrics.

• Experience with tracking and analytics tools (Meta Pixel, LinkedIn Insight Tag, Google Analytics, etc.)

• Budget management experience and understanding of media pacing.

• Ability to build structured performance reports and dashboards.

• Experience and comfort working across multiple markets globally.

• Fluent English (Swedish is a plus, but not a must).

• You are a passionate advocate for sustainability who strives to create societal shifts and drive the plant-based revolution.

• A hands-on doer who enjoys the operational side of paid media.

• You are data-driven and performance-focused.

• You are comfortable overseeing multiple campaigns in multiple markets and managing competing priorities.

• You have problem-solving skills essential for identifying root causes and implementing effective solutions.

• You are a self-starter who enjoys building from scratch and implementing sustainable processes, structures, and tools.

• You are highly collaborative and understand that our success as a company depends on our ability to work together to find innovative solutions.

• You are an entrepreneur at heart, with the know-how to create forward momentum and the stamina to relentlessly drive the process.

• You are comfortable with ambiguity and chaos, energized by the challenge of building something lasting that benefits both the world and its people.

To be the perfect fit for Oatly, we believe you have a thirst for knowledge and are a result-driven person with high integrity. You thrive with a hands-on approach, even in times of rapid change. Your social competence allows you to work effectively both independently and collaboratively.

Finally, we hope that you share our values and have a great interest to carry out our mission in order to make the world a little bit better. 

Another bulleted list felt redundant, so we made this page talking about all the benefits we offer to sweeten the deal of working with us before you apply – if you're curious, check out this fancy page right here!

Phew! Well done if you’ve got this far. We’re glad we’ve still got your attention because we’ve got one last super important point to make.

As you can probably tell, we’re a norm-breaking company. For us, diversity and differences are an obvious asset. We know that amazing candidates can sometimes be put off applying for a job unless they can tick every box, and that makes us really sad. So please trust your gut and pop in your application if it’s feeling right. If you have the curiosity, passion, and collaborative spirit, let’s do this together! It will be fun!

Last day of application: 10th of March.

We treat all candidates equally: If you are interested, please apply through our application system - any correspondence should come from there. This will ensure that the candidate experience is smooth and fair to everyone!

Love Oatly XOXO

 #LI-TA1