Full-time students from the School of Business and Economics at Linnaeus University are invited to participate in an exciting initiative to collaborate on their Master’s and Bachelor’s theses.
This project explores how Swedish companies can successfully enter and expand in Central Asia, focusing on Kazakhstan. Students will investigate key international business strategies, such as market entry, local market adaptation, and relationship marketing to establish enduring partnerships. Through a thorough analysis of the region, students will generate strategic recommendations for Swedish businesses and propose effective tactics to foster strong, long-term relationships. The project aims to equip Swedish companies with the knowledge and tools to thrive in Central Asia’s dynamic business environment.
Priority will be given to students studying international business, those with an industrial marketing background, and groups that emphasize inclusivity and diversity. Additionally, applicants who aim to publish their thesis as open-access on Linnaeus University’s DiVA platform will be given extra consideration.
Öppen för alla Vi fokuserar på din kompetens, inte dina övriga förutsättningar. Vi är öppna för att anpassa rollen eller arbetsplatsen efter dina behov.