Arbetsbeskrivning

Company Description

Vattenfall is one of Europe’s largest producers and retailers of electricity and heat. Our main markets are Sweden, Germany, the Netherlands, Denmark, and the UK. The Vattenfall Group has approximately 21 000 employees. We have been electrifying industries, powering homes and transforming life through innovation for more than 100 years.

Job Description

If you are a Communication Specialist with a passion for media and effectiveness there’s a job opening in the Media Team within Group Brand at vattenfall and we’re looking for you!

The Brand Media team in Stockholm is expanding and we are looking for your next Group Brand Media Manager who will be responsible for coordinating Vattenfall’s branded communication in Sweden and Finland.

This is an exciting opportunity to develop and implement international brand communications media plans for Vattenfall where we aim for the highest possible levels of awareness and consideration. The role offers great opportunities for professional growth and development within an international team as well as actively contributing to the fossil freedom that drives society forward.

About the position

As Media Manager, you will research and optimize media, implement and manage media campaigns together with our media agencies, and focus on maximizing the reach in our target audiences at at the lowest possible costs with the highest engagement. You various work together with internal stakeholders from different business units to optimize for the best shared outcomes.

The Brand Media team is a specialized team with extensive experience in media planning, buying, and effectiveness in our markets. You will report to the Director Brand Media, Ella Hollander-Jalil.

Your tasks and responsibilities 

• Develop and implement international brand communications media plans for Sweden and Finland in the Group brand portfolio.
• Create strategies to achieve the largest reach and impact from media sources, determining which media to use, when, and at what costs based on data insights.
• Use and develop media econometric modelling for media efficiency and business planning.
• Evaluate and monitor Group channel and media performance benchmarks and overall media costs with agencies.
• Track international brand performance, apply insights and conduct competitor and customer insights analysis. Set KPIs for media effectiveness and evaluate against set KPIs.
• Recommend media policies development for maximum effectiveness.
• Manage international agency relationships and procurement.
• Set the yearly budget in the Business Plan and manage the delegated (project) budget. Allocate budgets across (all) markets
• Collaborate closely with external providers, agencies, and internal stakeholders. Manage and align with internal and external stakeholders, contracts, budgets, etc.
• Share best practices and strategies with all departments to encourage the business to deliver on Brand strategy.

Qualifications

• Higher education for example in Marketing Communications or Branding.
• 5-7 years of experience in marketing/branding/media buying.
• Good understanding of various media channels (ATL and BTL) and their target groups.
• Experience working with media agencies or for a media agency
• Experience with media effectiveness tracking.
• Ability to develop media plans and strategies, execution tools, and activation platforms that address business challenges and stakeholder perceptions.
• Fluent in English. Swedish and/or Finnish is a merit.

It is also meritorious if you have experience in developing media strategies for corporations with high stakes with regards to safeguarding reputation and increasing public acceptance. Familiarity with media econometric modelling is a plus.

Personal Characteristics:

You have a range of skills that make you a valuable addition to any team. You are cooperative and can handle diverse types of personalities, listen and give advice, work without prestige and have excellent team-working skills. You have great stakeholder management skills, a structured and organized approach and a communicative. You get excited about developing and implementing innovative strategies that keep Vattenfall at the forefront of the energy transition. Your passion for continuous improvement ensures that our practices remain efficient, innovative, and aligned with evolving business needs and coherent with the Vattenfall brand.

If you’re willing to step forward for fossil freedom, we’re ready to take the leap with you.

Additional Information

Our Offer

We offer an exciting, challenging and international work environment and the possibility to work with some of the best in the field. You will be working in interdisciplinary teams, and you can always count on support from committed colleagues as the ‘Ask and Share’ concept is essential for the way we work. We offer attractive employment conditions (smart working, flexible working hours and a good-work-life balance) and opportunities for personal and professional development. Click here for further information.

Location

Solna, Sweden

For more information about the position you are welcome to contact hiring manager Ella Hollander-Jalil at: [email protected]. For more information about the recruitment process you are welcome to contact our recruiter Elisabeth Hagman at [email protected]

Trade Union representatives in Sweden Rolf Ohlsson (Akademikerna), Christer Gustafsson (Ledarna), Juha Siipilehto (SEKO), Anders Bohlin (Unionen) can be reached via Vattenfall´s switchboard +46 8 739 50 00.

We welcome your application in English no later than 12/1 2025 . We kindly request that you do not send applications by any means other than via our website. The selection will take place during the second and third week of January. First interviews are held during week 3 onwards and recruitment will close once the right candidate has been found.

At Vattenfall we are convinced that diversity contributes to build a more profitable and attractive company and we strive to be a good role model regarding diversity.