14:45] Daniela Klingberg

Kekkilä-BVB is the European leader in horticulture. We provide products and services for professional greenhouse growers, retail, consumers and landscapers to over 100 countries worldwide. We have strong product brands within the professional and consumer growing markets, trading under the names of BVB Substrates, Kekkilä Professional, Brill Substrates, BVB Landscaping, Kekkilä, Hasselfors Garden, Terra Brill, Jardino and Florentus. Together with our customers we grow for a better future. Kekkilä-BVB is a part of Neova Group. www.kekkila-bvb.com

Substrates and Growing Media products I Kekkilä-BVB

Professional growers, landscapers, retailers and consumers worldwide, come to us for their substrates, growing media products and materials. We are currently looking for a Regional Sales Manager for Sweden, Norway and Denmark.

As a Regional Sales Manager in Professional Growing, you are responsible for our sales and customer accounts in Sweden, Norway and Denmark, both for Kekkilä Professional and BVB Substrates brands. Purpose of the role is to deliver agreed sales targets, profitability, growth, and efficiency in the region and also provide technical support for our distributors and direct end customers.

In order to succeed in this position, we expect you to have minimum 5 years’ experience of managing distributor relationships and also being technically competent to consult our customers in greenhouse and forest nursery substrate questions. This position requires frequent travelling.

Key responsibilities:

• Responsible of sales in Sweden, Norway and Denmark with all our Business Lines: Horticulture, fertilizers, soft fruits and forest nursery. Finding, managing, nurturing and developing the customer relationships and bringing in the sales.
• Develop and execute sales strategy and plan which leads to a growing market share and long-term, profitable and sustainable relationships with our customers.
• Maintain and develop existing distributor network and direct customers relationships and have a systematic approach to acquire new customers
• Achieve annual sales and margin targets
• Act as source of technical information and consultant to our distributors and direct end customers and work closely in developing most suitable solutions to their use
• Build and maintain product portfolio and marketing plan for the region together with Product Management and Marketing and provide feedback to them on developments in the region
• Represent Kekkilä Professional and BVB Substrates brands during fairs and customer events
• Act in close cooperation with Marketing and Product Managers, Customer Service and Operations

Main skills needed in the position:

• Level of education: Bachelor’s or Master’s degree level in Agriculture/Horticulture or other relevant education/work experience
• Experience in managing sales via distributors and directly to end users
• Experience in growing of most common greenhouse plants/crops, preferably on the use of substrates
• Experience with using fertilizers in professional growing is considered as an advantage
• Fluent in use of digital sales tools and systems e.g. Salesforce
• Skills to manage sales with quality brands
• Focus on customers and ability to build good networks with the stakeholders in the region
• Strong negotiation and communication skills
• Strong business acumen, actively seeking sales opportunities and taking initiatives
• You communicate fluently in Swedish and English

Position is based in ideally in Sweden near to our local facilities (Örebro, Mosås, Perstorp,) or alternatively in Finland. You will operate in a BA Nordics Professional Sales team and report to the VP Sales, Nordics Aleksandra Koskelainen.

Welcome with your application no later than by 21th of April 2024. We welcome and review applications on a rolling basis throughout the application period. For more information about this position, please contact Aleksandra Koskelainen, [email protected]